Impact Porter Novelli Strengthens Team with Key Hires and Expansion in Saudi Arabia Amidst New Business Growth
Impact Porter Novelli (IPN) has kicked off the year with the addition of two accomplished professionals to its UAE team, following several key client wins in the real estate and entertainment sectors.
The new team hires include:
- Abhirami Selvakumar, Account Manager – A GCC media relations specialist with a strong track record of securing regional visibility and enhancing global client reputations. She brings expertise in corporate, financial and crisis communications across the finance, asset management and FMCG sectors
- Abdelrhman Lokaya, Junior Account Manager – A skilled PR professional with extensive experience in media relations across the UAE and KSA, having secured major media coverage, facilitated high-profile interviews with global news outlets and led media strategies for top executives. He has worked with major government clients and represented clients at key industry events, specializing in brand positioning and strategic communications
- Dana El Zoor, Account Manager, Riyadh – A seasoned PR professional with extensive experience in business development and client relations, Dana has worked with major global brands and government entities. Her expertise will further cement IPN’s growing presence in Saudi Arabia, enhancing IPN’s ability to support clients across the Kingdom.
"Welcoming Abhirami, Abdelrhman, and Dana strengthens our ability to support our growing client base," said Claire Lawson, Managing Director at IPN. "Their expertise reinforces our commitment to delivering impactful, strategic communications and reflects our confidence in the continued growth of the real estate and entertainment industries. As we expand in Saudi Arabia, Dana’s experience will be invaluable in deepening our client partnerships in the market."
Impact Porter Novelli is an award-winning, full-service public relations and communications agency with a diverse clientele spanning multiple sectors, including leisure, sports and entertainment, technology, retail, real estate, and automotive. IPN works with leading brands such as Amazon, OSN+, Al-Futtaim, and several PIF-backed companies. Part of the Porter Novelli global network, IPN operates regionally under Impact BBDO and is owned by Omnicom.
